PHILADELPHIA, PA – MonkeyReader.com is the latest invention of Philadelphia-based founders, David Rivoire, and David Lenett. The website, launched in November 2010, is a new venture for the team designed to fill an underserved niche market for children’s literature, and most importantly, information and advice for parents on how to get their kids reading.

With MonkeyReader, the experienced group plans to expand its core area of children’s literature with a huge selection of books, movies, and music for the entire family. The site hopes to differentiate itself from other online sellers like Amazon and Borders, by creating the sense of community that one might experience in their neighborhood book shop, online.

“The large box stores and online sellers have become so impersonal; we hope to create a following of customers who see us as an alternative to the huge conglomerates, who like what we are trying to do, and appreciate what we stand for,” said Rivoire. He added: “MonkeyReader has a strong interest in children’s literature and children’s literacy, and should be a focal point for anyone interested in these areas. We are especially trying to appeal to kids, parents, and teachers by offering fun, content, and a great shopping experience.”

Partner David Lenett elaborated on the unique MonkeyReader name and concept by explaining: “When you first enter MonkeyReader.com, you are greeted by Captain Monkey Reader, our loveable mascot. The Captain, as we like to refer to him, is our creation: an attempt to create a fun warm character that kids will like, who will act as a guide, showing you through the different sections of the site”. Rivoire adds: “The Captain is a character we hope to build on in the future, as we think he has a lot of potential. He is our emissary, traveling around the world promoting the joy of children’s literature. He is the face of MonkeyReader.”

When navigating MonkeyReader.com, an extensive selection of family-friendly inventory is apparent to new and returning visitors alike. New York Times best sellers, favorite movies, and TV programs are all available at deeply discounted rates. Company founders hope this variety – and affordability -makes MonkeyReader popular for the entire family.

The site also provides recommendations broken down by different age groups, spanning from toddler to adult. MonkeyReader also features books that were winners of prestigious children’s literature awards, such as the Caldecott Award, the Newberry Award, and the Coretta Scott King Award, spanning back to the beginning of these awards some 50 years ago. To ensure quality selections, MonkeyReader experts scour the Internet to discover the best and most objective information regarding children’s literature available.

Ultimately, price, selection, and availability are areas where MonkeyReader excels. The firm has affiliated itself with one of the largest wholesale book distributors in the world and a true veteran in the industry, Baker and Taylor, to handle customer service. The website is scaled so massive orders can be met instantaneously.

“We can handle any volume, whether it is one book a day or 1,000 or more,” said Rivoire. “In terms of price, we are now offering 35% off retail on virtually all of our products. While the big box stores may beat our price on a few of their loss leaders, when you look across the board at our prices and low shipping costs, we are the best in quality, and the least in cost. In terms of selection, we have over a million products; if we do not have what you’re looking for, you will probably not be able to find it anywhere.”

Another area of importance to MonkeyReader is the desire to be socially responsible; not only to provide good content, and value, but to actually give something back to the community. For MonkeyReader, this desire has translated into a corporate commitment to share five percent of the firm’s annual profit with non-profit children’s literacy organizations, the first of which is After-School All-Stars, Los Angeles, a leading after-school program provider which educates, enlightens and inspires thousands of students each day.

Says Lenett: “We are hoping that our 5% commitment turns out to be a substantial contribution, because that will mean not only that we are doing good business, but also that we are making a considerable difference in the fight against illiteracy. We hope to become a new sustainable model for corporate philanthropy.”

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Today I want to do a shout out and ask for everyone’s help in supporting the Tuberous Sclerosis Complex in Silver Springs, Maryland. I got this request from Carissa who has a little one with Tuberous Sclerosis Complex. One charity will win up to $10,000 and how great it would be for us to support this charity. So I’m asking you to help me help Carissa and the TSC.

Head over and enter the I Love Christie Cookies contest and nominate the TSC.

Charity Name: Tuberous Sclerosis Complex

Charity City: Silver Springs

Charity State: Maryland

Charity Contact: Jenny Smiley

And spread the word and ask everyone you know to vote too!! And if you vote for the TSC, I’ll give you 10 entries into any contests for the entire month of August hosted here or at Southern Girl Reviews! Just be sure to put 10 comments on the contests after you vote!

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Chicken Soup for the Soul: Campus Chronicles offers advice and support to students, whether they are preparing for graduation day or beginning orientation. With inspirational stories about overcoming fears and trying something new, this tell-all book is filled with accounts from experienced collegians as they help others learn who they are, and more importantly, who they are not.

With candid stories like Maloney’s, Chicken Soup for the Soul: Campus Chronicles is divided into sections ranging from “Campus Antics” to “Difficulties and Obstacles,” offering stories on first loves, acclimating to college life, resolving roommate squabbles and surviving that dreaded class. Brimming with wisdom for students and parents, the book is an excellent conversation-starter for parents to talk to their teen about being away from home, providing them with an opportunity to share stories from their college days.

Inside Chicken Soup for the Soul: Campus Chronicles, you’ll also read about:

• One student’s struggle with the hardest decision: “What’s my major?”
• Studying abroad in Venice, Chile and Scotland
• Finding closure in a college romance gone bad
• An unusual spring break trip spent serving others in need
• Dealing with a problematic roommate’s unwanted guests

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3. Chicken Soup for the Soul: My Resolution

And the best news? I’ve just received an email stating that A Novel Mind will receive some giveaway copies for your young readers. How exciting is that?

Want to see more information? Check out this promotional video:

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2. Blog Party Coming Soon

When I started blogging, it was just for me to record the happenings of my family’s day to day life.  Then I learned about people making money while blogging and looked into that for a while, but after finding the world of review bloggers, I knew I’d found something I’d really enjoy doing and thanks to Trisha and all the ladies at the MomDot forum, I slowly started making connections that had people sending me products to review instead of just picking up things around the house to review.

After that started taking off, this blog was born as I wanted a place to do only book reviews.  Thanks to Trisha, I am now looking at being able to make even more contacts and provide you with a wider variety of book reviews.  How?  Through a new company – Pitch Bloggers. Pitch Bloggers is a place for mom reviewers and PR reps to join together – to connect – to provide the blogosphere with more and better reviews.

To PR Reps, Pitch Bloggers says:

We are all about helping you cut through the clutter to find the right mix of mom bloggers and tools you need for a successful campaign. www.pitchbloggers.com can assist you by:

• Sharing best practices for blogger outreach in our Multimedia Mommies: a Marketing and Public Relations Guide
• Connecting you with the right mom bloggers for your campaign in real time
• Helping you devise creative, memorable social media campaigns
• Providing you with a one-stop location for articles, blogs, Web sites and other resources to keep you abreast of social media campaigns and advancements

To Bloggers, Pitch Bloggers is about joining together, giving you the connections to receive products, advice to make your blog more successful. Bloggers can join for free; however, it’s not an automatic membership.  You must first apply and sign an ethics agreement before having access to the vast majority of the helpful advice and connections available at Pitch Bloggers through the Pitch Bloggers forum.

PR Reps and Bloggers – anyone interested in Review Blogging – go check out Pitch Bloggers.  With the site just starting up, you’ll want to become a part of this from the beginning.

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Before wrapping up my blogging for the night, I wanted to take a moment to let any A Novel Mind readers know that I’ve started a new blog for the purpose of product reviews called Southern Girl Reviews.

You now have your first chance to win a prize at this new site!  Go check it out!!

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The design is done.  I’ve decided the first few books I want to read and write about so there’s only one thing left to do – we have to have a Grand Opening Party. Yes you heard me correctly – we’re going to have a book party.  There will be prizes for both adults and kids and maybe even one for teens (I’m working with a special sponsor and hoping things will work out).  

This party will last a week long March 14 to 21st and it promises to be lots of fun.  Stay tuned. We’ll start with some early posts between now and then, but after that week, we’ll be posting in full swing.

What books can you expect to be reviewed?  In addition to new books that I read, I’m going to go back and reread The Women’s Murder Club and Janet Evanovich’s books about Stephanie Plum so that I can post reviews of this series from the beginning as they are two that I think almost every woman will enjoy. In addition, I’m going to be reading some young adult literature and “classic” literature. 

Make sure you don’t miss the party or the wide variety of book reviews to come by subscribing now so that you are notified of each new post here at A Novel Mind.

Would you like to start earning contest credits now?

If you put our grand opening button on your site in your sidebars and come back here and post in comments the URL of your site by March 13th, you’ll earn 3 extra entries into every Grand Opening prize.

Write a post by March 13th and come back here and post the URL of the post and receive 5 extra entries.

That’s the potential of earning 8 extra entries into every contest during the Grand Opening week.

Be sure to come back and comment here after you’ve done so. Comments will be closed to this post at midnight CST on March 13th.

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This may seem like an odd post for my book blog, but I know that those of us who love to read tend to be the ones that also understand and would want to support such a cause.  

I am a member of an organization called Sodiers’ Angels who work to support our troops overseas.  I have participated  by signing my brother up for the support while he was in Iraq and also adopting a soldier who is currently in Iraq.  In addition, I try to send out sympathy cards to anyone in our area that loses a family member overseas.  This time I have a pretty unique request from my Soldiers’ Angels contact, and I thought this was something that many of us could participate and help with.  See the message below.

It seems that the kids in Afghanistan and Iraq want nothing more than a ink pen. A pen to a child in Afghanistan and Iraq is like a scholarship to these children. They desperately want to learn but, without a pen, they simply won’t.

Will you help a child with their dream of owning their very first ink pen? Trust me, freedom to write is a very big deal. Anyone interested in helping these poor children would be simply wonderful.

The pens don’t have to be new but still in good condition. Clean out your junk drawer, everyone has extra pens. Ask your local businesses, banks, stores, if they would donate pens. Dollar Stores are a great place to find great deals on pens.

When our men and women in uniform give a child a pen or other school supplies, they are helping these countries by befriending the younger generation who in years to come will view the military as friends. Hopefully when they get older they will help us help their country.

They can be shipped directly to:

Soldiers’ Angels
112 Greenhill Road
Ramseur, NC 27316

If you can add, some spiral notebooks or pads of paper would be nice to toss in the package, too.

Thank you very much~ 

May No Soldier Go Unloved
May No Soldier Walk Alone
May No Soldier Be Forgotten
Until They All Come Home.
www.soldiersangels.org

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